SBC and SMH Combine Forces for SBC Summit Tbilisi

SBC has announced the inaugural SBC Summit Tbilisi, a conference and exhibition uniting industry representatives with a focus on Georgia and the surrounding regions, including the Black Sea Region, Central Asia, and the Balkans. 

Held in collaboration with the Georgia-based iGaming and sports management organization, SMH, the event aims to explore the abundant opportunities within these regions by gathering major stakeholders and decision-makers in the strategically located city of Tbilisi. SMH has previously co-organised the highly successful SBC Summit CIS event in Kyiv in 2021, further strengthening the collaboration between the two organisations.

Scheduled to take place on October 23-24, 2023, at the Sheraton Grand Tbilisi Metechi Palace, SBC Summit Tbilisi coincides with a remarkable period of opportunity. Countries such as Georgia, Ukraine, Romania, Armenia, Kyrgyzstan, and Uzbekistan are currently experiencing notable regulatory changes, offering valuable opportunities for those seeking to engage in early discussions about the untapped potential in Georgia and the surrounding regions.

The decision to select Tbilisi as the host city for the Summit took into account the difficulties encountered by industry professionals when travelling to Western Europe from these regions. Tbilisi, with its visa-free travel, thriving industry, and convenient flight connections, emerged as an ideal choice.

Lasha Machavariani, Founder and CEO of SMH, expressed his high expectations for the event's success, stating, "We are honoured to strengthen our partnership with SBC for the SBC Summit Tbilisi, which will allow us to create a platform to discuss some of the industry's most dynamic regions."

"Anticipating over 1000 delegates — key operators, affiliates, suppliers, regulators, associations and media — in attendance, this event presents a remarkable opportunity for participants to network, exchange ideas, and foster innovation in the iGaming and sports betting sectors."

SBC Founder and CEO, Rasmus Sojmark, shared his enthusiasm for the Summit, stating: "We are thrilled to collaborate with SMH to bring the SBC Summit Tbilisi to life. This event will provide a valuable platform to explore the latest trends and developments in some of the most rapidly evolving regions that have been experiencing unprecedented growth. With its strategic location and well-established regulated market, Tbilisi is truly the ideal meeting hub for industry professionals interested in these regions."