Stake at Cgs Rio 2025: expansion, innovation, and strategic alliances in Latin America

Stake has established itself as one of the most influential online sports betting platforms globally, known for its innovative approach and strong strategic alliances. Looking ahead to Cgs Rio 2025, the company reaffirms its commitment to the Latin American market, with special focus on Brazil, a key country in its growth strategy.

 

In this interview, Stake representatives, Bárbara Teles (Legal and Compliance Director) and Thomas Carvalhaes (Country Manager), share their views on opportunities in the region, the impact of their partnerships with high-profile sports events, and how they plan to continue leading the industry through technology and personalized user experiences.

 

Stake has established itself as one of the leading online sports betting platforms. Based on your experience, which sports generate the most interest among users, and what strategies have been implemented to improve the betting experience?

Thomas: "Right now, football is the most beloved sport in Brazil, but Ufc, Formula 1, and eSports are gaining more and more space in the minds of customers in Brazil. At Stake, we offer a wide portfolio, and through our ambassadors and business partnerships, we are strengthening our brand recognition."

Bárbara: "To succeed, we need to tailor our services to the specific needs and preferences of Brazilian users while ensuring full compliance with the new legal framework. This requires a strong focus on local culture, and we are committed to that."

Strategic alliances with major events and sports figures have been fundamental to Stake’s positioning. How has the company’s presence in the Ufc and other high-profile partnerships impacted brand visibility and its connection with the global sports community?

Thomas: "Innovation is our greatest strength, and it’s what makes Stake both recognized and feared. Building trust and credibility by partnering with established and respected organizations demonstrates our commitment to engaging with the audience and our intention to make a global impact."

Bárbara: "Stake is already a well-known name in Brazil with strong partnerships, and we are optimistic about continuing with this successful formula."

Cgs Rio 2025 will be a key meeting point for the gaming industry in the region. Can we expect major announcements from Stake during the event or initiatives to further strengthen your presence in the Latin American market?

Thomas: "At Cgs Rio 2025, attendees will experience Stake’s diverse gaming options and enjoy a complete sports betting experience. We can highlight our significant partnerships with superstars like Drake and high-profile sponsorships, including Ufc, Formula 1, Premier League, Davis Cup, Esporte Clube Juventude in Brazil, Fortaleza Ceif in Colombia, and Fbc Melgar in Peru. Additionally, we are confident that our participation at Cgs Rio 2025 will strengthen our affiliate strategies, aligning with emerging trends and optimizing our overall marketing efforts."

Players are increasingly seeking personalized, real-time experiences. How does Stake integrate these trends into its platform, and what impact do you expect these innovations to have on the Latin American market, especially in Brazil?

Bárbara: "At Stake.bet.br, the end user is our priority. We understand the Brazilian user and focus on offering unique, top-tier experiences. To achieve this, we are heavily investing in content creation, including both our in-house studios and collaborations with leading game developers and content creators globally. Additionally, we stay at the forefront of emerging Fiat payment trends to ensure our users have seamless access to our platform."

 

Through its participation in Cgs Rio 2025, Stake strengthens its presence in Latin America and continues driving the evolution of the gaming sector in the region. With its focus on innovation, product localization, and strategic partnerships with renowned figures and events, the company positions itself as a key player in developing unique and secure betting experiences. In an increasingly competitive and regulated environment, Stake demonstrates its adaptability and leadership, laying the foundation for sustained growth in the Latin American market.