Stake at Cgs Rio 2025: expansion, innovation, and strategic alliances in Latin America
Stake has established itself as one of the most influential online sports betting platforms globally, known for its innovative approach and strong strategic alliances. Looking ahead to Cgs Rio 2025, the company reaffirms its commitment to the Latin American market, with special focus on Brazil, a key country in its growth strategy.
In this interview, Stake representatives, Bárbara Teles (Legal and Compliance Director) and Thomas Carvalhaes (Country Manager), share their views on opportunities in the region, the impact of their partnerships with high-profile sports events, and how they plan to continue leading the industry through technology and personalized user experiences.
Stake has established itself as one of the leading online sports betting platforms. Based on your experience, which sports generate the most interest among users, and what strategies have been implemented to improve the betting experience?
Thomas: "Right now, football is the most beloved sport in Brazil, but Ufc, Formula 1, and eSports are gaining more and more space in the minds of customers in Brazil. At Stake, we offer a wide portfolio, and through our ambassadors and business partnerships, we are strengthening our brand recognition."
Bárbara: "To succeed, we need to tailor our services to the specific needs and preferences of Brazilian users while ensuring full compliance with the new legal framework. This requires a strong focus on local culture, and we are committed to that."