First held in 2021, SIGMA Eurasia’s Dubai summit marked a historic milestone as the Group’s first official event outside Malta, standing out amongst the community as one of the few events still able to take place during the pandemic. Taking place in Dubai on the 23rd to 25th of February at the Festival Arena by InterContinental Hotel Dubai Festival City, the three-day summit is set to celebrate its fifth anniversary.
At a time of great uncertainty globally, the emirate was key in providing the international community with stability, its doors remaining open to business, and, crucially, one of the only places to agree to host a large-scale event. Five years on and the event has continued to grow. 2025’s expanded floor plan comfortably accommodates 14,000 delegates – a significant leap from the 4,500 welcomed during the first show.
Dubai’s future-looking economic vision has undoubtedly pushed the emirate to the forefront of the business world, with business-friendly regulation schemes, government support, and attractive taxation benefits. With the UAE ahead of the curve when it comes to frontier industries such as AI and Blockchain, the event offers unparalleled opportunities for entrepreneurs from across the globe to network and share ideas with like-minded delegates.
The AIBC Pitch is also back, bringing great ideas to life, building solid relationships between investors and startups and supporting the unicorn ambitions of intriguing new companies. The event will also celebrate the achievements of more established businesses – the AIBC Awards take place on the 23rd of February, shining a spotlight on the sector’s highest achievers in a gala evening which also includes a charitable auction.
As part of a strategic partnership with Affiliate World, their conferences will be held back-to-back with the Eurasia summit. This alignment enhances the event by giving operators access to a network of 5,000 super affiliates in the same location. By fostering this synergy, the collaboration bridges the gap with top-tier affiliates, enriching the experience for all attendees. Delegates benefit from unparalleled networking opportunities, while operators gain valuable connections with key industry players. This partnership elevates the event’s value, making it a must-attend occasion for anyone seeking to thrive in the sector.
An extraordinary evening awaits at PAPA Dubai, the city’s premier entertainment destination. With a legacy of delivering high-calibre networking experiences, SiGMA, alongside Affiliate World is set to host an exclusive official party that will serve as the grand finale to a week of business discussions, successful deals, and strategic collaborations and an exciting opening for the Affiliate World conference, which celebrates its 10th anniversary this year. Open to all ticket holders, this celebration promises an unforgettable night where industry leaders come together to commemorate milestones and forge new connections in a setting that seamlessly blends luxury with entertainment.
An exclusive experience in the heart of Dubai
Set against the backdrop of PAPA Dubai, a venue renowned for its avant-garde design and innovative culinary and mixology concepts, the celebration will offer a curated experience designed for high-level networking. Explore immersive themed lounges and concept bars amid an atmosphere that sparks meaningful conversations among decision-makers in the frontier industries.
For those seeking a bespoke experience, VIP areas will be available, providing the perfect setting to host business partners or team members in an exclusive space tailored for networking. Guests attending the VIP dinner at Karam Al Bahr on the 25th will also have access to dedicated transport to the venue, ensuring a seamless transition from an evening of fine dining to a night of celebration.
A lineup of unrivalled entertainment
The evening’s music lineup features internationally acclaimed DJs, creating an electrifying atmosphere from start to finish. Uppeke, known for her high-energy Afro house, house, and tech house sets, will open the night from 22:00 to 00:00, setting the perfect tone for the celebration. Following her, JJoy, a renowned figure in the electronic dance music scene, will take over from 00:00 to 02:00, delivering a performance filled with pulsating beats and captivating melodies. The night will close with Igor Nicco, whose signature blend of house, progressive, and deep organic tones will carry the energy through until 4:00 am.
From deep house to high-energy techno, the night promises an immersive musical experience, ensuring that attendees can unwind, celebrate, and continue networking in an unforgettable setting.
A legacy of celebrations
This Dubai celebration follows in the footsteps of SiGMA´s iconic after-celebrations, which have previously brought top-tier entertainment to delegates worldwide. Past events have featured star-studded performances from global icons, including rap legend Fat Joe, singer and producer Akon, and experimental electric violinist Dr Draw. Each year, SiGMA raises the bar, ensuring that its networking experiences remain at the forefront of industry events.
With a new calendar of events on the horizon, SiGMA continues to set the standard for world-class networking, creating unparalleled opportunities for deal-making and strategic collaborations. Want to treat your team? VIP tables are available in each area, offering an exclusive space for networking in a premium setting. For more information, please reach out to Marie.