skin

Sbea+ 2023: ensuring success in East african sports betting

03 July 2023 - 12:54

Sbea+ 2023 offers a unique opportunity for direct exposure to partnerships and business prospects in East african sports betting. The summit facilitates knowledge sharing through a conference covering key topics.

Written by Redazione
sbeauganda.png

Africa is poised to become an economic powerhouse. With a rapidly growing middle class of 300 million people, thriving economies, and advancing digital infrastructure, Africa is primed for business opportunities. The rise of disposable income and improved internet connectivity has led to a surge in sports betting in East Africa, making it an enticing form of entertainment amongst local sports fans. This trend has attracted the interest of local and international investors who recognise the lucrative potential of this market.

According to a survey conducted by GeoPoll, the world's largest mobile survey platform: in Kenya, 83.9 percent of respondents participated in gaming or betting, compared to 62.74 percent in Tanzania and 59.99 percent in Uganda; daily betting rates were highest in Kenya (33.84 percent) and Tanzania (30.84 percent), surpassing the rest of the continent; 88 percent of regular bettors in Africa use mobile phones for placing bets; sports betting dominates the gambling scene in Africa, especially in East Africa, with high participation rates in Tanzania (63.21 percent), Kenya (54.52 percent), and Uganda (58.73 percent); kenyan players rank second in betting expenditure in Africa, trailing behind Nigeria.

These statistics leave no doubt in the minds of operators and providers that Africa represents the next frontier of sports betting business growth. So, what does it take to succeed in this market?

SBEA+ 2023: YOUR GATEWAY TO OPPORTUNITY IN EAST AFRICAN SPORTS BETTING - Localisation is paramount for operators in East African countries. Profitability requires careful consideration of local compliance and regulation. Tailored marketing and bonus strategies ensure customer retention and satisfaction. Lightweight platforms optimise hardware usage. Partnering with reputable mobile payment providers is essential due to the prevalence of mobile money in Africa.

Sbea+ 2023 offers a unique opportunity for direct exposure to partnerships and business prospects in East african sports betting. The summit facilitates knowledge sharing through a conference covering key topics: Africa vs. Europe: Understanding market differences and effective appeal strategies; thriving in the African market: Creative approaches for business growth; capitalising on esports' rising popularity in East Africa; cryptocurrency: Passing trend or the future of payments?; Mobile Gaming: Exploring the future of iGaming through apps.

 

With only one week left to purchase tickets for this groundbreaking summit, professionals involved in or interested in setting up sports betting operations in East Africa must visit https://www.sportsbettingevents.com/sbea to secure their pass before midnight on 7 july 2023. Don't miss out on the chance to capitalise on business opportunities in the region.

Other articles of

Related articles